Directed a monthly marketing campaign for 28,000+ Compass agents nationwide, resulting in a 75% increase in new subscribers over a 10-month period.

Spearheaded the project management and creative strategy of the organization’s 2022 Women’s History Month campaign, overseeing the tasks of a cross-functional team of 7 members. The campaign totaled $1.3M in donations and received a 285% increase in traditional and digital media impressions YoY—Dress for Success’ most successful campaign to date in its 25-year history.

Partnered with the executive team to develop brand identity, positioning strategy, messaging, and creative asset development for the corporate rebrand.